Maximize Your Promotional Dollars
More than half of all consumer products purchased are bought “on sale”, and while traditional promotions can drive demand, they do so in an inefficient way. Brands are often forced to sacrifice margin in order to drive conversions. Most promotions executed are susceptible to fraud, costing industries trillions of dollars. There is a better way.
RevTrax allows you to easily personalize and connect with individual customers at scale. By combining artificial intelligence, predictive consumer analytics and marketing automation, your entire promotional strategy is optimized, delivering better revenue and margin performance, greater customer engagement, brand loyalty as well as a reduction in promotional fraud.
Optimizing your promotional strategy can increase sales by 3–6% and profits by 5–10% over the promotional period.
Products
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Universal Mobile
Offer™
02
RevTrax
AI
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Predictive
Purchase Data™
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Offer Management Platform
Over 345 Million Optimized Engagements and Counting
Over the past decade, we’ve analyzed how consumers behave to variances in pricing and promotions. With over 1.2 Billion data points, our technology is able to analyze both known and unknown audiences and deploy hyper-personalized offers and promotions with a higher chance of conversion in a privacy by design framework.
We match your promotions to consumers based on predictive analytics, resulting in more conversions, higher margin sales and a reduction in promotional fraud all while delivering the optimal customer experience.
– Win more business at higher margins, increase units moved, boost customer acquisition and more
– Convert known and unknown audiences through behavioral targeting & independent predictive analytics
– Automate the creation, distribution and tracking of consumer discounts, coupons and incentives across omnichannel campaigns
The Clorox Company
Brand Engagement Lead
WhiteWave Foods
Brand Partner
Rakuten
Affiliate Partner
a2i
Client Agency
Applegate
Brand Partner
Energizer
Brand Partner
RevTrax Partners & Integrations
RevTrax Value Exchange Opt-In Report 2021
A comprehensive look at the nation's top retailer, CPG and QSR brands' acquisition strategies. Email acquisition has never been more important - or as challenging - as it is today. In this exclusive report, we reveal and discuss: The findings of a comprehensive audit...
2021 RevTrax Promotions Benchmark Report
Redemption Rates & Other Critical Insights Across Product Categories, Marketing Channels, and More! With over a decade of experience analyzing hundreds of millions of data points across the world's leading brands, RevTrax's annual Promotions Benchmarks Report is...
Cat’s Pride eReceipt Rewards Case Study
Cat’s Pride, one of Oil-Dri Corporation’s most popular brands, was looking to execute a campaign which would give back to consumers during this unprecedented times…
NewsDirect: RevTrax Report Finds Majority of Brands Missing Opportunities to Acquire Opt-In Email Subscribers Heading Into 2021 Holiday Season
RevTrax’s Report, “The Opt-In Value Exchange” reveals that over two-thirds of retailers, CPG and QSR brands are not adequately incentivizing consumers to sign up for email promotions despite increased consumer bargain hunting. NEW YORK- Sept. 21, 2021- RevTrax, a...
How Next-Gen Discounting Tools Can Help Make the Most of Back to School Season
In a year where retail and CPG are bouncing back hard from sluggish, pandemic-induced sales shortfalls, there may be no better chance to get in on the boom than this year’s back to school shopping season. As parents prepare for fully reopened schools and an end to...
RevTrax Clients Will Be Unaffected by Apple’s New “Mail-Privacy Protection” Changes
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How AI Driven Email Enables Brands to Get in on the Consumer Spending Boom
Marketers have a bit of a sordid history when it comes to email. It seems like every five to ten years the strategies they’re using in their email programs begin to fall flat, triggering a total reevaluation of how they deploy email, to whom, and at what frequency. ...