One-Size-Fits-All Promotions Cost Businesses Over 1T Dollars a Year
Get the most from your promotions with AI-driven solutions for marketing, personalization, analytics and more through the most comprehensive set of promotion optimization solutions and services available.
Maximize Your Promotional Dollars
More than half of all consumer products purchased are bought “on sale”, and while traditional promotions can drive demand, they do so in an inefficient way. Brands are often forced to sacrifice margin in order to drive conversions. Most promotions executed are susceptible to fraud, costing industries trillions of dollars. There is a better way.
RevTrax allows you to easily personalize and connect with individual customers at scale. By combining artificial intelligence, predictive consumer analytics and marketing automation, your entire promotional strategy is optimized, delivering better revenue and margin performance, greater customer engagement, brand loyalty as well as a reduction in promotional fraud.
Optimizing your promotional strategy can increase sales by 3–6% and profits by 5–10% over the promotional period.
Offer Management Platform
Over 345 Million Optimized Engagements and Counting
Over the past decade, we’ve analyzed how consumers behave to variances in pricing and promotions. With over 1.2 Billion data points, our technology is able to analyze both known and unknown audiences and deploy hyper-personalized offers and promotions with a higher chance of conversion in a privacy by design framework.
We match your promotions to consumers based on predictive analytics, resulting in more conversions, higher margin sales and a reduction in promotional fraud all while delivering the optimal customer experience.
– Win more business at higher margins, increase units moved, boost customer acquisition and more
– Convert known and unknown audiences through behavioral targeting & independent predictive analytics
– Automate the creation, distribution and tracking of consumer discounts, coupons and incentives across omnichannel campaigns
RevTrax Partners & Integrations
A comprehensive look at the nation's top retailer, CPG and QSR brands' acquisition strategies. Email acquisition has never been more important - or as challenging - as it is today. In this exclusive report, we reveal and discuss: The findings of a comprehensive audit...
Redemption Rates & Other Critical Insights Across Product Categories, Marketing Channels, and More! With over a decade of experience analyzing hundreds of millions of data points across the world's leading brands, RevTrax's annual Promotions Benchmarks Report is...
Cat’s Pride, one of Oil-Dri Corporation’s most popular brands, was looking to execute a campaign which would give back to consumers during this unprecedented times…
With Black Friday now behind us, the holiday shopping season is in full throttle as families rush to get gifts in time for the holidays. Given how unpredictable inventory management and supply chains have been in recent months, consumers have been advised to shop...
As new digital solutions have emerged across the martech landscape, it’s led to better outcomes in consumer data and opt-in efforts, better targeting, higher conversions, and higher sales. And while these tools have pushed the industry forward in so many ways, the...
We are excited to share the news that RevTrax has been acquired by Neptune Retail Solutions (“NRS”). We formally announced our exclusive partnership with NRS last month, which was the prelude to today’s big announcement. NRS is one of the most well-respected...
NewsDirect: RevTrax Report Finds Majority of Brands Missing Opportunities to Acquire Opt-In Email Subscribers Heading Into 2021 Holiday Season
RevTrax’s Report, “The Opt-In Value Exchange” reveals that over two-thirds of retailers, CPG and QSR brands are not adequately incentivizing consumers to sign up for email promotions despite increased consumer bargain hunting. NEW YORK- Sept. 21, 2021- RevTrax, a...