Secure, personalized offer solutions - for greater engagement and sales.
Maximize cross-channel customer acquisition and retention efforts, expand channel reach, and capture valuable first-party data with RevTrax to measure ROI performance. Our personalized promotion platform works across any digital channel, integrating within your marketing stack, to maximize bottom of funnel marketing activity and performance. Connect the dots between your customer's digital behaviors and any purchase - online or in-store, with one platform that works seamlessly with all your other marketing and technology vendors.
Smart offers engage and convert new and existing customers, while reducing promotional mark-down expense and delivering better customer insights with 1:1 path-to-purchase tracking. Our robust promotion security suite gives your brand the control you need to minimize fraud.
Staples, the office supply and business services giant, wanted to gain concrete visibility into how their search marketing investments were impacting in-store sales and the overall customer path-to-purchase. Partnering with RevTrax, Staples was able to develop a digital promotions program to optimize their search campaign for in-store sales, which increased their ROI by 200%. This campaign also succeeded in driving engagement of existing customers, increasing offer redemption by 148%, and decreasing the average cost-per-click by 11%.
RevTrax helped Staples connect the dots from online search behaviors to offline purchases, while controlling costs and gathering data for analysis and actionable insight.
Download Staples Case StudyRevTrax provides a robust, patented security suite to protect your brand from fraud - which costs companies hundreds of millions of dollars each year. Our patented security suite is entirely configurable, offering user-level and device-point security, access point monitoring, and even global over-redeemer blocking.
Data science and machine learning deliver predictive alerts, warning your brand when fraud is most likely. In addition, RevTrax provides an offer validation API, for single-use offer codes that work with even legacy point-of-sale systems. With RevTrax, security is in your control.
Most retail offers are distributed through third parties that rarely share any meaningful data back with the marketers. With the lack of data transparency, retailers are giving up unnecessary control over their customer engagement data.
RevTrax ensures that you have new types of powerful purchase-intent data to enhance your data modeling, attribution and ad-targeting efforts. Our platform leverages machine-learning and behavioral economics to tailor your brand’s promotional campaigns - delivering the right offer, to the right customer, at the right time. And all of that valuable first-party data integrates into your DMP, CRM, or Marketing Cloud. That’s the data benefit of leveraging RevTrax within your marketing stack.
