Our Panelists discuss what is needed to accept digital offers & coupons at POS systems part 1

Are there high costs and time commitments needed to modernize the Retailer POS system? Brandi Johnson, CEO of The Coupon Bureau, Mary Oster, Retailer Co-Chair of the Joint Industry Coupon Council, Michael Loyson, Brand Director – Value Delivery / Couponing from Procter & Gamble and Seth Sarelson, Co-Founder & Head of Product at RevTrax discuss.

Originally part of our Virtual Roundtable Event – The Top 5 Ways The Universal Mobile Offer Will Transform the CPG Industry – available on-demand here. 

 

 

Watch the full Virtual Roundtable Event on The Top 5 Ways The Universal Mobile Offer Will Transform the CPG Industry by clicking the button below.


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