Surprise and delight your customers by adding value to your print-at-home offers with the RevTrax OMP.
Print-at-home offers allow marketers to distribute national coupons to customers from any brand property with any barcode format, including the GS1 barcode used by manufacturers. Security features like one-time-use links prevent fraud, and customized bonus content and offers will delight customers while increasing in-store cart size.
With the option of gating your coupons behind a form, you can build up your email database and assign each customer a unique value ID. Next time, the customer won’t be required to fill out a form to receive additional offers. You will also have the ability to gain insight into customer behavior across channels while targeting them with additional offers.
RevTrax dynamic codes are generated across digital channels and offer formats (mobile wallet, print-at-home, and email-to-self), so customers can redeem offers in-store. These serialized codes capture the offer, affiliate, and in-store redemption data. By empowering affiliates to promote these offline offers to earn even more, retailers drive increased brand exposure, valuable foot-traffic, and in-store sales.
With online-to-offline tracking, retailers gain valuable first-party data about their customers and the affiliate partners that help drive in-store purchases. These path-to-purchase insights allow retailers to optimize all marketing efforts , and can be scaled across all other channels — which offer values, creatives, and audience segments drive the best return.
RevTrax prevents offer fraud and contains costs. Serving single-use offers in real-time ensures that unique offer codes and links cannot be copied from approved affiliate sites. Retailers can also set total budget caps for specific offers to control campaign spend.