Are You Using RevTrax For Your Brand Site, Apps, & Organic Traffic?
Your brand’s website and app are powerful owned data assets. Realize it’s full potential with an Offer Management Platform.
WHITEPAPER DOWNLOAD
Integrating An OMP Across the Marketing Stack
Get the white paper to learn how intelligent offers can be deployed to deliver valuable path-to-purchase insights through brand sites and content portals:
Deliver An Owned Offer Experience That Builds Your Business
Marketers need to control their digital offers to ensure highly effective targeting efforts, all while making it easy to launch offers without relying on internal tech resources.
The RevTrax Offer Management Platform seamlessly integrates with your brand site or app to deliver the right offer to the right customer based on their engagement and redemption behavior. By hosting highly-personalized, trackable offers on your site (standalone or via an offer selector), you’ll enhance the user experience while driving customer acquisition and redemptions.
Dynamic Offer Selector
Your brand can also cater to different audience segments and drive cross-brand exposure with customized RevTrax Offer Selectors. Unique from any standalone offers, RevTrax Offer Selectors create a destination experience, providing a variety of offers and the opportunity for cross-brand promotion. These custom portals are fully configurable, can be branded or unbranded, feature dynamic content optimized in real-time, have the options for customer log-in accounts, and integrations with your DMP, CRM, or marketing cloud.
“Drive Redemptions & Revenue
Industry averages for promotional offer redemption is approximately 12%. RevTrax redemption rates can be anywhere from 15% to 20% or even higher. With a RevTrax Offer Management Platform, connecting online engagement across the entire path-to-purchase, marketers have the ability to deliver the right offer value and creative to the right customer, are a dynamic 1:1 basis. By connecting the dots, brands can create a better customer experience that drives higher conversion, increased redemptions, and greater ROI.
Path-to-Purchase Insights
Only RevTrax connects the dots between digital behavior to in-store or online purchase data. Dynamically generated offer codes capture all relevant path-to-purchase data, linking your marketing to actual sales, and creating a valuable first-party data asset for your brand, for continued optimization and performance.
Protect Your Offers from Fraud
With hundreds of millions of dollars lost each year in counterfeit and misuse, manufacturers and retailers must be vigilant in protecting themselves against promotional fraud. RevTrax core incentive technology uses personalized offers, single-use links, customizable print limits, individualized barcodes, predictive fraud alerts, and more to make sure you retain control over how your offers are shared and redeemed.
