Roundtable Recap: Top 5 Ways The UMO Will Transform the CPG Industry
Several experts within the coupon industry met to explain how The Universal Mobile Offer is the next big thing for brands, consumers and retailers when it comes to digitizing promotions. 2020 was the catalyst for the final push towards the solution the coupon industry...
Our Panelists discuss what is needed to accept digital offers & coupons at POS systems part 2
Are there high costs and time commitments needed to modernize the Retailer POS system? Brandi Johnson, CEO of The Coupon Bureau and Mary Oster, Retailer Co-Chair of the Joint Industry Coupon Council discuss. Originally part of our Virtual Roundtable Event - The Top 5...
Our Panelists discuss what is needed to accept digital offers & coupons at POS systems part 1
Are there high costs and time commitments needed to modernize the Retailer POS system? Brandi Johnson, CEO of The Coupon Bureau, Mary Oster, Retailer Co-Chair of the Joint Industry Coupon Council, Michael Loyson, Brand Director - Value Delivery / Couponing from...