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Acquisition & Loyalty

Since 2008, we’ve help hundreds of brands acquire millions of new customers, build a robust first party data asset, motivate existing customers, and increase engagement with loyalty programs.

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The Overlooked Gold Mine of First-Party Purchase DataThe right digital offers can provide your brand with a deep well of first-party data you can’t get anywhere else. Learn how to close the path-to-purchase loop from online to in-store, and double down on your brand's successful campaigns.
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RevTrax SmartOffers® can help your brand gain and retain customers.

RevTrax SmartOffers plug directly into your brand's owned assets to help you capture new customers or deliver secure rewards to your existing base. With our Offer Management Platform, RevTrax helps you deliver the right offer, on the right device, at the right time.

Relevant one-to-one communication with your customers drives loyalty and digital marketing success. Targeting offers to customers based on geography, CRM data, basket data, social influence or other relevant data points helps build stronger, more personal connections with customers and greater insights for you.

Seamless Integrations

The RevTrax Offer Management Platform integrates seamlessly with your CRM system and loyalty partners to ensure that we can easily render loyalty offers to consumers across devices and channels. We can also use use audience data via your DMP to dynamically determine the right offer when a consumer engages with your media. 

Brands can also leverage Pass-Based Marketing to take advantage of RevTrax integrations with major mobile wallets to create 1-click passes directly from media. Passes can communicate with consumer’s device to drive engagement. 

Personalization & Security

Deliver consumers personalized rewards with a customized offer portal. Use SmartOffers™ to customize the experience based on any predetermined rules, like purchasing behavior, and where they are in the consumer lifecycle. 

Our OMP can even help you activate unengaged users by creating a custom offer for each segment of your database to reactivate dormant customers.

Utilize RevTrax integrations with your media partners to optimize media to an actual sale.  Gate brand sites with secure registration forms that use a triggered email to validate email addresses acquired and ensure data hygiene. 

Social Tactics

Use social offers to magnify the reach and engagement of your acquisition and loyalty efforts. The most effective brand recommendations come when loyal customers share offers with friends and family.

Reward consumers for referring friends to sign up and shop or downstream activity such as purchases. Or even set up social goals and say "if x# of people complete a certain action within a given timeframe", everyone wins. 

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“Using RevTrax offers, we have access to data that enables us to understand which campaigns are most effective at driving coupon redemption. Since that data feeds directly into our CRM database, our media team can dynamically optimize their budgets to invest in the channels that are driving the most redemptions.”
The Clorox Company, Brand Partner
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