RevTrax® Fraud Blocker
Your brand is your most valuable asset. Let RevTrax Fraud Blocker provide you with the most secure online couponing platform and ensure that you don't become a victim of costly coupon fraud. Our patent-pending technology enables you to reach consumers in the safest way possible without any implementation work on your end, consumer registration, downloaded software, or need to leave your domain.
Check out how we stack up against the competition.
RevTrax fraud protection technology eliminates:
- Brand risk: The risk that your promotions end up posted on sites that are inconsistent with your brand.
- Financial risk: The risk that high value promotions intended for your loyalty club members or other targeted groups are circulated to the general population.
- Loyalty risk: The risk that your loyalty club members feel that the special promotions you are providing them are already widely available on the internet.
Front-end Solutions:
Print Limits
RevTrax enables you to limit the number of times each consumer can print a coupon with no consumer software installation or registration.
Anti Screen-Capture
RevTrax can prevent a fully formed coupon from being shown on a consumer's computer screen to prevent it from being screen captured and shared. The consumer only sees the full coupon in the print tray.
Consumer doesn't see barcode on screen:
Consumer sees full coupon in print tray:
Direct to Print Tray
Consumers can click on an ad and have a coupon print without ever being visible on the screen, eliminating an additional step for the consumer.
Domain Security
RevTrax makes it easy for you to control the media channels you want to work with. Only approved media channels can serve your ad. Specifically, our technology ensures that your ads are only served off of a media channel's domain that has been approved by you. If another party tries to copy a link and post it elsewhere, the link simply won't work.
Example 1: Approved Media Channel
Consumer sees ad:
Coupon shows properly:
Example 2: Unauthorized Media Channel
Coupon will not render:
Single-Use Links
Prevent high-value email offers from being forwarded to unintended recipients with links that will only work once for the desired recipient and then deactivate. As always, each of these links can be used with a dynamic barcode or promo code generated by RevTrax to your specification or can utilize a bank of barcodes or promo codes that you provide to RevTrax.
Digital Fence
Go viral in a limited geographic region (ex. 10 miles from any of your locations). By using "intelligent landing pages", RevTrax can ensure that consumers near one of your participating locations who click on a link will get a printable coupon and consumers outside of a given radius can be prompted to sign up for your email club.
Personalization
Each coupon can display the recipient's name or email address to prevent fraud.
Dynamic Expiration Dates
Expiration dates can be configured based on your business rules and are added the coupon creative at the time of print. This can be used to ensure that each coupon is only valid x days after printing.
Watermarking
Watermarks can be printed on the background of the coupon to prevent manipulation of the coupon after it has been printed.
Back-end Solutions:
Real-Time POS Fraud Blocker
RevTrax can ensure that each printed coupon has a unique barcode, so no two coupons are identical. By making a simple call to our server at the point-of-sale, you can determine if a coupon has been previously used or is being used for the first time. This technology functions similarly to technology that reads printable concert tickets at the entrance to a venue and tells the attendant if a ticket has been previously used.
One Size Does Not Fit All
RevTrax realizes that fraud protection can mean different things to different organizations. Having an open-ended rule based system allows us to provide a very agile solution to meet your unique needs. Our rules system is capable of accepting new rules, or changes to existing rules without lengthy deployments or downtime.
Since your needs are unique, you specify the rules and constraints; our system is ready to meet your needs.
Some typical validation rules are:
- Offer is good for a single use
- Offer is good for multiple uses up to xx redemptions
- Offer must be redeemed within xx days of receiving the coupon
No Consumer Software Installation
All of these technology solutions are available without requiring the consumer to install anything, register, or leave your domain.
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