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Download the Shopper Marketing Landscape


Keeping track of the many digital solutions in shopper marketing is a daunting task. Companies come and go, and the underlying technology solutions are constantly changing. Other industry landscapes sport 5,000+ logos – it’s overwhelming.

To create a more digestible guide, RevTrax worked with the editors at the Path to Purchase Institute to create a landscape that focuses just on the major industry players and places them in their primary area of specialization.

This isn’t a directory listing of every conceivable digital vendor and service; it’s a reference document and conversation-starter about our constantly changing ecosystem.